Flavour Like Fancy
Leeds — homepage + brand system


What was wrong
Flavour Like Fancy is a bright, independent gift shop in Chapel Allerton, Leeds. The brand’s personality — playful, colourful, unmistakably indie — wasn’t coming through anywhere online: it was running a stock theme that gave none of it away.
What changed
I redesigned the homepage and information pages to match how the shop actually feels, on a Dawn-based theme in pink, turquoise and yellow: a bold hero with a hand-cut product collage, a colourful scrolling banner, a clear “shop by collection” grid, and dedicated sections for the craft workshops and the physical shop. It looks like Tasha’s brand now instead of a default install, and points visitors straight at what they came for.
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